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Fail Harder

via swissmiss by swissmiss on 10/10/09

While visiting W+K Portland yesterday, I noticed this magnificent Fail Harder Mural, done by Wieden + Kennedy 12.

Over 100,000 thumbtacks were used over 351 hours to create this typographic mural that spells out Fail Harder, a message that underlines the importance of failure during the creative process. Absolutely fantastic. I would love to do something similar in my studio! Hat tip! (Make sure to watch the video below!)

failharder_jencogliantryfailharder_upclose

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